Transform fuzzy ideas

into unique experiences

Hey, I’m George 👋 I bring apps, web ecosystems, and creative campaigns to life through data-driven product design.

Projects

Explore tools that push the limits of creative tech

A smart, all-in-one tool that helps you eat well, feel great, and make every moment memorable.

Work

Beautiful websites, intuitive apps, and SaaS products that users enjoy, as well as deep-dives into the processes behind these projects.

B2U (SaaS)

Manage your stores, customers and prospects easily

Traveloka & Travelstart Study

How these booking platforms evolve into super-apps

E Guard-X

Making screen time safer, healthier, happier

Sales Enabler

The perfect onboarding solution for retail merchants

YaraConnect (SaaS)

The world’s leading crop nutrition company

Page2Leads

A Chrome extension for collecting and managing leads

Psykologbasen

A unique experience for Psychologists and clients

AR Case Study

Making E-commerce more immersive with AR

"George’s collaborative style, reliability, and ability to work seamlessly with cross-functional teams made him a valued member of the organisation. The team enjoyed working with him, and I personally regard him as both a trusted colleague and a friend."

Ali Nasserazizi

Global Head of Digital & Technology Transformation

"George is a bright soul. He takes feedback well and has always exceeded my expectations. Any project is lucky to have him onboard"

Carl Heaton

COE Leader | Product Innovator

"George impressed both myself and the client with a portfolio that demonstrated thoughtful design decisions, strategic thinking, and a commitment to creating intuitive, user-friendly experiences."

Harshit Malik

Sr. Consultant - Aryan Solutions

Services

I provide services in three focused categories. No stress, just great design.

Web

From Marketing sites, to landing flows, and CMS builds, all effective websites that get the job done

Product

Modern and scalable apps, prototypes, and design systems for B2B and B2C products

Brand

Creative campaigns, visual identity, workshops that bring it all together for the users to enjoy

Reflections

Pushing the limits of creativity through articles, experiments, and shower thoughts

Designing Books For The Modern Reader

How UX design can enhance the reading experience

Designing A Modern Hero Section

Everything Should Happen in the Hero Section

Here's how I add value to projects

Gain deeper insights into your customers and enhance your product

Equip teams with documentation and workflows, and build a lasting relationship

Create systems that optimize how we kickoff & ship projects

Spot and pilot emerging tech—AI, automation, systemisation—to unlock new revenue and efficiency.